To honor our emergency responders, whether law enforcement, fire or EMTs, the Alfa Romeo Brand is offering a $500 discount on select 2024 vehicles. To receive a First Responders Discount, you'll be asked to submit some basic information that confirms your eligibility. Once confirmed, our dedicated third-party verification service will provide you with an authorization number you can present at qualifying dealerships. Just click "Get Authorization Number" below to be verified as an eligible First Responder.
First responders fall into three categories: law enforcement, fire and EMTs. The law enforcement personnel who are eligible for the discount include: police officers, sheriffs and their deputies, correctional officers, state troopers, federal law enforcement officers and 911 Operators and dispatchers. Eligible fire service personnel include career firefighters and volunteer firefighters. The medical staff who qualify for the discount are EMTs and paramedics.
In certain cases, spouses of first responders are also eligible to participate.
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